Boston Consulting Group launched its Center for Inclusion & Equity to help organizations integrate equity into strategy, operations, and culture. I partnered with the team to shape the center's brand strategy, industry and community engagement strategy, and communications framework for internal and external audiences.
Role: Lead Strategist • Project Director • Client Lead
Contributions:
• Brand Strategy
• Thought Leadership Strategy
• Qualitative Research
• Persona Development
• Creative Direction
• Social Media Strategy & Implementation
• Client Engagement
• Brand Strategy
• Thought Leadership Strategy
• Qualitative Research
• Persona Development
• Creative Direction
• Social Media Strategy & Implementation
• Client Engagement
